Exhibition: Type as Object
A new exhibition of prints, patterns, products, installations and sculptures based on House Industries’ 16-year love affair with alphabetical forms.
Pixels, points and curves are indispensable conveniences to the modern type designer, but House Industries artists discovered the resulting digital vapor did not deliver a satisfying tactile experience. Consequently, House has spent much of the past 16 years freeing letterforms from their rigid typographic confines and introducing them to the three-dimensional world. From the ridiculously impractical to the infinitely functional, Type as Object is an exhibition of these items and the products they have become.
About House Industries
House Industries is a unique oasis of typography and design that stands out in a cultural continuum of endless electronic effluvia. From their sketchpads, pencils, pens, brushes and bezier curves flow their passion for authenticity and integrity. House Industries fonts scream from billboards, wish happy whatever from tens of thousands of greeting cards, serve as the basis for consumer product logos and add elements of style to a wide range of mainstream media. House artists have mastered a large cross-section of design disciplines, transcending graphic conventions and reaching out to a broad audience. What ultimately shines in the House Industries oeuvre is what always conquers mediocrity: a genuine love for their subject matter. More information is available here: http://www.houseind.com/about.
http://www.houseind.com/showandtell/
Viewing by appointment only.
TDC Headquarters
347 West 36 Street
Suite 603
New York City