2020 Winner
Communication Design

Théâtre Prospero / Saison 2019 – 2020

Théâtre Prospero / Saison 2019 – 2020

Category—Identity

2020 Winner
Communication Design

Théâtre Prospero / Saison 2019 – 2020

Studio

Principal

Designer(s)

Emile Lord Ayotte, Montréal

Client

Théâtre Prospero – Le Groupe de la Veillée

Additional Credits

ART DIRECTION:
Dominic Baron-Chartrand
Bryan-K Lamonde

CREATIVE DIRECTION:
Bryan-K Lamonde
Patrick Pellerin

ACCOUNT DIRECTOR:
Sarah Rochefort

COORDINATOR:
Lydie Bochatay
Théâtre Prospero – Le Groupe de la Veillée

COMMUNICATIONS MANAGER:
Sandra Loué

ARTISTIC AND EXECUTIVE DIRECTOR:
Carmen Jolin

PRINCIPAL TYPE:
Futura
Lars

DIMENSIONS:
24 x 36 in.
(61 x 91.4 cm)

CONCEPT:
The main feature of Prospero’s 2019–2020 season is the use of a surreal photographic transformation technique known as the Sabattier effect, more commonly known as pseudo-solarization. The images accompanying the program all have a silver finish, distancing them from our reality. This inversion of tonalities, where light becomes dark and dark becomes light, underlines the theater’s mission of openness to otherness and the unknown.

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