2020 Winner
Communication Design
IDIOT
IDIOT
Category—Student
2020 Winner
Communication Design
IDIOT
Designer(s)
Lavinia Lascaris, Pasadena, California
Additional Credits
ADVISORS:
Simon Johnston
Carolina Trigo
SCHOOL:
ArtCenter College of Design
PRINCIPAL TYPE:
Linux Libertine Display
Suisse Int’l
Suisse Works
CONCEPT:
A study on contemporary privacy and camouflage, “IDIOT” approaches the notion of concealment and protection through ubiquity. I blurred the boundaries of my own identity by creating a plurality of simulated and simultaneous presences. I gave myself over and surrendered my privacy to reinstate it. “I’m losing my idiot state steadily, I’d much rather be an idiot,” stated Marshal McLuhan. He refers to the original meaning of the word idiot, which derives from the Greek idiōtēs, meaning a very private individual or citizen. The project embraces the word as an ironic reference to its original meaning.
WEBSITE
TWITTER