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DTSTART;TZID=America/New_York:20191204T183000
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CREATED:20191028T040000Z
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UID:6618-1575484200-1575491400@tdc.org
SUMMARY:Hyperlegible: Challenging Assumptions About Legibility and Accessibility
DESCRIPTION:Development of this typeface was part of a larger project taken on by Applied Design – a rigorous research-based evaluation of the Braille Institute name and brand equity\, developing a brand positioning to capture the vision and direction of the organization\, and creating a new visual identity to connect the institute with a diverse\, expanding audience. \nApplied Design's singular mission is to create work that has an impact. Founded in 2015\, Applied Design specializes in design\, planning\, strategy\, and implementation for a broad range of mission-driven organizations. \nThis salon feature the creative leaders of Applied Design\, who will discuss the ten things that drove the creation of Atkinson Hyperlegible: \n\nCraig Dobie\, Founding Creative Director\nBrad Scott\, Founding Managing Director\nElliott Scott\, Creative Director\n\nApplied Design has offices in New York and Los Angeles. \nInstagram: @helloapplied
URL:https://tdc.org/event/hyperlegible-challenging-assumptions-about-legibility-and-accessibility/
LOCATION:Type Directors Club\, 347 W 36th St Suite 603\, New York\, NY\, 10018\, United States
CATEGORIES:Salons
ATTACH;FMTTYPE=image/jpeg:https://tdc.org/wp-content/uploads/2025/01/Hyperlegible_Banner.jpg
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