Cordon Bleu
Description
At LG2, every big gathering comes with a theme, which inevitably leads to questions and some stress about the dress code. This year, we went rogue: A party with no theme. No pressure, no dress code, but definitely not without fun. We created a visual identity inspired by the No Name brand, blending playful copywriting, bold type and minimal colour. The look was infused with an ’80s post-punk vibe a nod to breaking conventions and embracing individuality. To promote the evening, we created a deconstructed display mixing different papers and printing techniques. Each composition could vary, making every piece unique.
