Pollinate Dynamic Identity

Description

Our design studio was envisioned to be a creative ecosystem driven by collaboration, sustainability and impact. Inspired by the bee—whose every movement serves a purpose—the philosophy, name, and identity of Pollinate took shape. The logo playfully assimilates the bee’s ingenious pathways through the ‘Olli’ form.

A thoughtful visual relationship was established between the bespoke sans-serif "P...nate", crafted by merging GT Planar with Nouvelle, and the hand-drawn "Olli", creating a playground for boundless experimentation of forms. The minimal black-and-white, accented with an electric blue, ensures that no matter how "Olli" shapes itself, it remains unmistakably Pollinate.

"Olli" is a living identity that continually reinvents itself, one that can shape and be shaped by those who engage with it. Whether in digital interfaces, spatial design, or brand storytelling, "Olli’s" movement spans across mediums. The Pollinate logo is an experience that resonates deeply with creative communities, clients and collaborators.