The Roald Dahl Story Company
Description
In timeless stories like Charlie and the Chocolate Factory, James and the Giant Peach, Fantastic Mr. Fox and Matilda, the author Roald Dahl introduces wonderfully one-of-a-kind characters and worlds that have mesmerized generations of children and more than a few adults. The design team developed a new brand identity for the Roald Dahl Story Company that celebrates the wit and whimsy of this storytelling with imagination, creativity and most importantly, mischief. The system is designed to modulate across a wide variety of stories, formats, and the audiences who enjoy them, and comes complete with a puckish and playful custom typeface called Fantastic Mr. Font.